Category Archives: News

Animal Emergency & Specialty Care Opens New Chattanooga Veterinary Hospital

The Animal Emergency & Specialty Hospital of Chattanooga moved to a new location at 6393 Lee Highway in Chattanooga on April 25, 2016. East Tennessee’s premier veterinary emergency & specialty hospital now operates out of a customized facility allowing easy access for clients, increased opportunities for collaboration among the veterinarians, and new medical equipment. Founded as an emergency hospital and now seeing referred patients in the specialties of emergency and critical care, surgery, oncology, dermatology, and avian and exotics, the veterinary team is led by Medical Director DeAnne Fanta, DVM. The Animal Emergency & Specialty Hospital of Chattanooga is a leader in pet health care. The Animal Emergency Department is staffed by specially-trained veterinarians able to handle urgent and critical care situations for pets. The Specialty Hospital is known for its leading care, particularly of surgical and cancer cases. Dr. Nikki Branam, Operations Manager for the practice, in reflecting on the new facility, remarks, “This is an important step towards ensuring we can continue to offer the most advanced diagnostics and treatment options to our patients and to referring veterinarians in Chattanooga and surrounding areas.  We are excited to share our beautiful new facilities with the community.” Along with the new veterinary hospital, new state-of-the-art equipment allows advanced patient care. The new facility boasts a GE QX/i H1 4-slice CT Scanner, fully-equipped surgical suites, ultrasound, endoscope, advanced digital radiography, and much more. This move offers an exciting opportunity for expansion of services and care for pets in an emergency medical situation or in need of a specialist’s care. The Animal Emergency & Specialty Hospital of Chattanooga is a member of the Chattanooga Chamber of Commerce. Chamber members will join the veterinarians and staff on Thursday, May 5 at 11 a.m. for a ribbon-cutting ceremony to celebrate the opening of the new facility.

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INNOVETIVE PETCARE ACQUIRES THE VETERINARY REFERRAL HOSPITAL OF HICKORY

Innovetive Petcare, a Texas-based company that owns and operates veterinary practices throughout the U.S., today announced it acquired the veterinary management assets of Veterinary Referral Hospital of Hickory (VRHOH). Founded in 1991, VRHOH has long provided veterinary specialty care for North Carolina, Virginia, and Tennessee area pets.  Under the terms of the deal, Innovetive Petcare brings its financial, marketing, and administrative prowess to VRHOH to support the practice’s veterinarians as they continue to focus on practicing veterinary medicine. Veterinary Referral Hospital of Hickory operates 24 hours a day with an always-open emergency and critical care department. Specialty services offered to referred patients include Critical Care, Internal Medicine, Surgery, Dermatology, and Rehabilitation. VRHOH is also home to an iodine therapy center for the treatment of hyperthyroidism in cats, one of the signature programs that make this hospital an important resource for the region. Owner Scott R. Helms, DVM DABVP said, “Mark and Paul at Innovetive Pet Care were able to greatly simplify my succession planning. I look forward to continuing to provide excellent care to our referral base through our partnership with Innovetive Petcare.” Dr. Helms illustrates Innovetive Petcare’s premise that veterinarians should be able to pursue their passion for veterinary medicine without sacrificing a healthy work-life balance, burdened by management responsibilities. The Veterinary Referral Hospital of Hickory’s Hospital Administrator Mike Bridges reports, “I have experienced several sales throughout my 30-year career, some to relieve administrative burden and some for succession planning. Going through this with Innovetive Petcare has been a really positive experience and a good choice for our hospital.” Now, VRHOH has the advantage of Innovetive Petcare’s best-in-class team, tools, and financial resources. This acquisition solidifies Innovetive’s strong regional position in the southeast, an area where it now operates three leading emergency and specialty hospitals. Mark Ziller, Innovetive Petcare’s President & CEO, says, “We are  very excited to have the Veterinary Referral Hospital of Hickory team join the Innovetive Petcare family, and look forward to supporting their vision and legacy.” Innovetive Petcare seeks to acquire other general and referral veterinary practices as it continues to build the nation’s premier family of veterinary hospitals.

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Animal Emergency & Specialty Center of Chattanooga Open House

Officials with Animal Emergency & Specialty Center will introduce the new state-of-the-art veterinary hospital at an open house Saturday, April 23, that includes a Smoky Mountain DockDogs competition. The aquatic contests, for dogs that love to run, jump and swim, will continue in an abbreviated version Sunday, April 24. Owned by Innovetive Petcare Inc., the Animal Emergency & Specialty Center is a 24-hour facility equipped with CT, ultrasound, endoscopy and full orthopedic surgical suites. Its specialists handle surgical, orthopedic, cancer (oncologic) and avian and exotic animal cases. “Animal Emergency & Specialty Center has been serving Chattanooga from a smaller facility on Shallowford Road,” says marketing director Dr. Karen Parker. “This new facility on Lee Highway is larger, more accessible and encourages greater coordination between the emergency doctors and specialists.” Read more in the Times Free Press

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Dr. Karen Parker Joins Innovetive Petcare

Austin, Texas — April 20, 2016. Innovetive Petcare, Inc. is pleased to announce that Dr. Karen Parker has joined the Innovetive Petcare team. Dr. Parker brings extensive experience in veterinary medicine, business management, and marketing to her role as Director of Marketing. As Director of Marketing, Dr. Karen Parker is responsible for representing the Innovetive Petcare brand and developing marketing strategies for the veterinary hospitals owned by Innovetive Petcare. Marketing efforts will complement the tremendous skills and care of our veterinary practitioners by enhancing client acquisition, education, and interaction. Mark Ziller, President & CEO of Innovetive Petcare said, “We are very excited to have Dr. Parker join the Innovetive Petcare team. Karen’s unique mix of clinical experience and marketing acumen will be an asset to the Innovetive Petcare family of hospitals.” With a degree in Business Management & Marketing from Cornell University and a Veterinary degree from Tufts University, Dr. Parker has always balanced the practice of veterinary medicine and business. As a small animal practitioner for ten years, Dr. Parker managed a small animal practice and developed training programs for veterinary staff. Dr. Parker owned and operated VIP Placement Services, placing veterinarians in per diem and regular positions throughout New England. Dr. Parker also brings digital marketing experience to the Innovetive Petcare team. As Director of Operations at IntelliBright, Dr. Parker was integral to the development of online marketing and lead generation strategies for their clients. A published author, Dr. Parker has written on both pet health care and veterinary management issues. She is the author of the Practical Guide to Performance Appraisals, with the second edition scheduled for release this year, and Job Descriptions and Training Schedules for the Veterinary Team. “I am excited for this opportunity to be part of Innovetive Petcare’s growth and success. It is tremendous to be part of this management team and work with our exceptional practices and veterinary team,” announced Dr. Parker.

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Innovetive Petcare Donates to Support Dogs on Deployment

Innovetive Petcare made a donation to Dogs on Deployment, a non-profit organization that supports our men and women in our military by boarding their pets while they are aware on deployment. Innovetive Petcare financially supports our employees, their causes, and the communities in which they are involved through employee-directed charitable giving. The funds that were donated to Dogs on Deployment were generated through the volunteer efforts of our employees.  Through Innovetive Petcare’s BRIDGE program, for every hour our employees volunteer at a worthwhile cause, Innovetive Petcare makes a financial contribution.  Our employees select Dogs on Deployment to receive these funds for 2015. Check out the video of Animal Emergency & Specialty Center’s own Katie Brown at the recent World Dogs Awards where there was a live reunion of an active duty solder and his pet, “Saint”.  

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Lancers Square Animal Clinic Joins Innovetive Petcare

   Austin, Texas — November 19, 2015: Innovetive Petcare, Inc., today announced that it has acquired Lancers Square Animal Clinic (LSAC), a full-service veterinary hospital in Plano, Texas. LSAC was founded by Dr. Lee Reeves and has been serving the Plano community since 1978.   “We are very pleased to have Lancers Square Animal Clinic join the Innovetive Petcare family of hospitals.  This hospital has been faithfully serving pet owners in Plano since 1978, and we look forward to continuing their tradition of service and excellence,” said Mark Ziller, President & CEO. Innovetive Petcare seeks to acquire other general and specialty/emergency veterinary practices as it continues to build the nation’s premier family of veterinary hospitals.   About Innovetive Petcare Innovetive Petcare owns and operates veterinary hospitals. Our clinics benefit from tools, resources, and a great support team dedicated to helping veterinary practices prosper and grow. Our philosophy is to run a great business so veterinarians can focus on providing exceptional patient care. We want veterinarians and their staff to enjoy a better life, with more work-life balance, a strong supportive community, and ongoing training and career development.  For more information, please visit www.innovetivepetcare.com.  

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Innovetive Petcare Acquires Chattanooga Emergency Pet Hospital

Austin, Texas — August 19, 2015: Innovetive Petcare, Inc., today announced that it has acquired Chattanooga Emergency Pet Hospital (CEPH), an after-hours emergency veterinary hospital in Chattanooga, Tenn. CEPH was founded by Tag Thompson, a local entrepreneur with extensive experience in veterinary medicine.  Mr. Thompson will remain on with Innovetive Petcare.  “I am excited to become part of the Innovetive Petcare team,” said Mr. Thompson.  “Innovetive Petcare’s resources will allow us to offer additional services to the referring veterinarians and pet owners in our community.” CEPH will expand from an emergency-only hospital to a full specialty center that provides veterinary surgery, oncology, internal medicine, avian/exotic and other specialty services.  As part of the expansion of services, the hospital is being rebranded “Animal Emergency & Specialty Center of Chattanooga”. “We are excited to build on the success of Innovetive Petcare’s Knoxville, TN, specialty center.  CEPH is a growing emergency practice and great entry point for us to bring a broader range of specialty services to Chattanooga,” said Mark Ziller, President & CEO. Innovetive Petcare seeks to acquire other general practice and specialty/emergency veterinary as it continues to build the nations premier family of veterinary hospitals. About Innovetive Petcare Innovetive Petcare owns and operates veterinary hospitals.  Our clinics benefit from tools, resources, and a great support team dedicated to helping veterinary practices prosper and grow. Our philosophy is to run a great business so veterinarians can focus on providing exceptional patient care.  We want veterinarians and their staff to enjoy a better life, with more work-life balance, a strong supportive community, and ongoing training and career development.  For more information, please visit www.innovetivepetcare.com

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Innovetive Petcare Featured in Vet-Advantage Magazine

  Innovetive Petcare was featured in the August 2015 issue of Vet-Advantage magazine.  Below is an excerpt from the article: Innovative Petcare Innovetive Petcare is focused on creating the nation’s premier network of veterinary specialty and emergency hospitals, says Mark Ziller, president and CEO. “Since we launched at the end of January, we have already successfully completed our first acquisition and we now have additional clinics going through due diligence. We are getting a very positive response from practice owners and we are pleased with our progress so far. “Ownership allows us to invest in clinics and have a long-term vision – two things not possible in a management services model,” he continues. “Since that is a fundamental part of our value creation model, we do not offer standalone management services.” That approach means that Innovetive is focused primarily on veterinary practices of three or more doctors, says Ziller. “We don’t want to just acquire practices, we want to invest in them, and bring them the tools they need to grow. And that necessitates practices of a certain size.” Another fundamental part of the Innovetive strategy is to ensure that each of its clinics maintains its local identity, name and culture. “We support the veterinarians and their staffs with a suite of best-in-class business services in such areas as human resources, marketing, finance and accounting. We do not rebrand the clinics as ‘Innovetive Petcare,’ nor do we implement any type of national formulary.” Innovetive has chosen to focus on specialty and emergency hospitals for several reasons, not the least of which are rising expectations on the part of pet owners regarding standards of care, says Ziller. “We love our pets. People want to know that if their dog gets cancer, they can take him to a specialist to receive the best possible care. And we see that continuing.”  The long haul Innovetive is not seeking to create value simply by aggregating revenue or cutting costs, says Ziller. “Our goal is to effectively use capital and scale to invest in practices and help achieve long-term, sustainable growth. We partner with the veterinarians and staff at each local hospital to develop and implement a growth plan, and we invest in the tools and resources to help them achieve their goals. “Our goal is to build a great business, with a strong culture and resources to help clinics grow and prosper. We believe it is more important what we build than how big we build it. The response from veterinarians has been very positive, and we anticipate strong growth, but our focus will remain on quality over quantity. “Yes, we want to run an efficient business. But the bigger opportunity in our mind is the opportunity to grow, and we’re prepared to invest and take a long-range view of that. With a focus on growth, our goals align well with both manufacturers and distributors, allowing us a great opportunity to partner with like-minded companies.  

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AESC Participates in Clinical Trial of New Canine Lymphoma Drug

Animal Emergency & Specialty Center has been selected to participate in the clinical trial of Aratana Therapeutic’s new canine lymphoma drug. AESC is the only hospital in the region selected to participate in the clinical trial. AESC’s oncology department is headed by Dr. Jeffrey Phillips, DVM, MSpVM, Ph.D., DACVIM, who is heading the trial. Cancer is a devastating disease not only for humans but also for pets, and more advanced therapies are needed to manage the disease in pets. The following is just a brief snapshot of the need to help fight one type of cancer, lymphoma in dogs. Unfortunately, several common breeds are predisposed to lymphoma cancers, including Golden Retriever, Labrador Retriever, German Shepherd, Poodle, Boxer, Scottish Terrier, Bassett Hound and Airedale. Current estimates indicate there are 83.3 million owned dogs in the United States. Cancer is on the rise as pets are living longer, and the incidence rate of cancer increases with age. Approximately 1 in 4 dogs will be diagnosed with cancer at some point in their life. Currently, pet cancer treatment options are primarily treated with human medicines which have not been specifically approved in pets. Lymphoma is one of the most common cancers in dogs. It is most commonly treated with chemotherapy, which can be associated with serious negative side effects. Our monoclonal antibodies bring new treatment options that have been shown to be valuable in human medicine. In the United States, approximately 7% of all cancers in dogs annually are diagnosed as lymphoma. Canine Lymphoma Monoclonal Antibodies are a new therapeutic solution for this disease in dogs. The Monoclonal Antibody therapies developed by Aratana are currently being used by specialists under a conditional license based on USDA requirements for demonstration of safety and reasonable expectation of efficacy. Additional clinical studies are in progress to further support the safety and efficacy of this new therapeutic option. What are Monoclonal Antibodies? Therapeutic Monoclonal Antibodies are designed to specifically target cancer in dogs using molecular biological tools to be species-specific antibodies that bind to specific target cell-surface antigens. These antibodies target the specific antigen, and are designed to work specifically in humans, dogs or cats. Lymphoma Monoclonal Antibodies are designed to specifically bind with an antigen on lymphoma cells, and stimulate the dog’s immune system to target and deplete these lymphoma cells from the body. About Animal Emergency & Specialty Center Animal Emergency & Specialty Center is East Tennessee’s premier veterinary emergency & specialty hospital. Located in Knoxville, we provide veterinary specialty services to pet owners throughout Tennessee and neighboring states. Our staff of board-certified veterinary specialists bring a wide variety of experience in many different treatment areas. Our veterinarians are board certified or have advanced experience and training in areas of emergency and critical care, internal medicine, surgery, oncology, ophthalmology and avian & exotic medicine. For more information, visit www.animalERspecialty.com. About Aratana Therapeutics Providing veterinarians with new therapies that are driven by science and specifically made for pets, was the inspiration behind Aratana Therapeutics. We believe … Continue reading

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Dr. Mitch Rosenzweig Joins Innovetive Petcare’s Senior Management Team

Innovetive Petcare, Inc., is pleased to announce that Dr. Mitch Rosenzweig has joined its management team as Vice President of Veterinary Operations, bringing his years of proven experience and invaluable expertise as a veterinary practitioner and clinic owner. Dr. Rosenzweig is a highly respected veterinarian and entrepreneur who has successfully founded and run both general practice and emergency/specialty clinics. Most recently, he was the founder and owner of Animal Emergency & Specialty Center, which was acquired by Innovetive Petcare. On joining Innovetive Petcare Dr. Rosenzweig noted, “I am pleased to join the Innovetive Petcare team. Having owned and run multiple practices, I understand firsthand the challenges veterinarians face. We share a vision of helping improve the lives of veterinarians and their staff by providing best-in-class tools and resources typically not available to the owner of a single practice.” Dr. Rosenzweig will continue practicing medicine at AESC, which he founded in 1991; Innovetive Petcare will provide AESC a range of growth management and operational support services. The leading specialty/emergency hospital in the Knoxville area, AESC is a referral-based practice focusing on surgical procedures, oncology, ophthalmology, exotic, internal medicine, critical care and emergency services for small companion animals. In addition to his expertise in veterinary medicine, Dr. Rosenzweig has 10 years of experience working with a human medical/device sales company in product development, training and sales. In the late 1990s, Dr. Rosenzweig channeled his combined considerable education, training and observational experience into a series of three veterinary clinics in Knoxville, including an after hours pet emergency center. From 2006 to 2009 Dr. Rosenzweig performed a surgical residence under the supervision of Tommy Walker, ACVS and Ray Rudd, DACVS. In 2009, he sold two of the clinics in order to focus on the Animal Emergency and Specialty Center (AESC). Additionally, Dr. Rosenzweig served as the associate dean of clinical development and assisted in the formation and preliminary accreditation of Lincoln Memorial University College of Veterinary & Comparative Medicine.

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